Google Places

June 17, 2010

Google Local Business has now been renamed and rebranded.  It brings with a number of new features such as allowing you to see the number of Impressions and actions over the past number of days. A lot of the additional features such as coupons and QR code generators are only currently available in the US [...]

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To CMS or Not CMS

May 4, 2010

I currently have two small jobs in my in-tray.  They are basically making some text and image updates to an existing website.  So what you say? Well the thing is that both sites already have a CMS installed for the website owners.  I did not design the site in the first place so the site [...]

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Contact Numbers

April 27, 2010

Like us all I have pet hates and one of my pet hates is when I go to a website that is obviously Irish based, not targeted at an international market and they have +353 in front of their number. +353 (0) 123 4567 Don’t be so picky you cry! Well look at it this [...]

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Please Fix My Website!

April 26, 2010

People always want their websites to get more traffic have great on page SEO and to have tons of solid authoritative backlinks but they tend not to look at the basics.  All too often they ignore what their customers want from a website.  So look at the points below they may resonate with your site. [...]

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Cost Benefit Analysis – AKA Common Sense

April 16, 2010

How much will it cost me? This question is often asked of me with a hint of fear in peoples voices when they ring or meet me to ask about the cost of designing a website.  My answer to people is simple.  It will cost them nothing in the end.  A website is not like [...]

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SEO – Buyer Beware

April 15, 2010

The customer is rarely right in the area of Search Engine Optimisation.  They think that getting the coveted above the fold position on Google is a just a matter of on page text being correct and getting a few backlinks .  It is one of the most common misconceptions out there about search and is [...]

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Two Great Goals – Burp!

April 10, 2010

Now first and foremost the compulsory disclaimer.  I am not a social media expert.  Just because I love Twitter, and I think Facebook is very powerful if used well,  and the other tools like Linkedin, SocialToo and the host of others are excellent if used effectively for your brand ,does not in any way allow [...]

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Who Touched My Phone?

March 31, 2010

I got lots of feedback on my recent post on how to track phone conversions on your website.  One of the ideas was that you could use a site specific number and when you received a call to that number you were then certain that the call was as a result of a conversion from [...]

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9 Tips Before Hitting the E-Commerce Highway

March 28, 2010

  To follow on from yesterdays post about ecommerce here are 9 tips (why 10?) that I would recommend anyone do before they spend money on investing in a site and spending money on an online sales solution.  This is very high level and I will be writing a post on each of these areas [...]

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Rocking Horse Droppings – An Ecommerce Commentary

March 27, 2010

Every week I get this call.  Same call different person. Here is the basic transcript below.  The type of site is of course fictional but this is very very close to the type of conversation that I have with people.  I actually spend a lot longer in most cases explaining very slowly and simply how [...]

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