Online Marketing

Social Media – Its not for you its for them!

Social Media – Its not for you its for them!

A huge percentage of Fortune companies now use social media – it is part of their marketing and strategy (97% use Linkedin and 89% use Twitter per a recent survey). If you are not using at least 2-3 of the main social tools as part of your marketing strategy and customer engagement you need to up your game for 2015 and beyond. I meet a lot of new business owners...

How The Average Dominate Online

How Average Businesses are Making More Money Than You I had a conversation with a person recently.  Let’s call her Mary. Mary is amazing at what she does,  creates great product on schedule.  Mary is working for a company and wants at some stage to go out on her own. She thinks she can’t succeed at this exact moment as she aspires to grow her network,  client base and thinks...

Using Social Media to Grow Your Business?

Social media can be confusing for people who have never used it before. In the past 2-3 years there has been an enormous growth of people selling their services to businesses in the areas of training and curating their social media channels.  It is a crowded market and a lot of businesses sign up for services without understanding what they are actually paying for Setting Your Goals First and...

First Steps for Your Website Internet Marketing Plan

There is a strong perception amongst website owners that once you have your few pages setup that all you have to do is sit and wait for the visitors to come and visit.  This is a fatal mistake.  Just because you have a website doesn’t mean that you will get visitors.  Here are some tips for getting visitors to your website without spending any money. Credibility and Value First and...

Getting the Time to Improve Your Website

Getting the Time to Improve Your Website

Its a crazy rock and roll world out there these days.  I had a meeting today with a new client and his phone rang constantly during the meeting.  He explained that is was always like this as he has so much going on.   Not too many business owners are different. Lives are more and more time constrained.  We want to exercise more, eat healthier and we promise to write more...

Are You a Cone Head Dog?

Are You a Cone Head Dog?

I might get teary and nostagic here but there is a serious message in this post.  We have forgotten the roots of websites and why people fist started creating web pages in the first place. When the whole idea of http came out at the beginning of the Internet age in the early 90s people were amazed by the fact that you could link to other web pages and...