web design & development
How will you market your business using a website. A well designed site is only part of the process but it is an important one. But if you are serious about using your site as a business tool then you need to combine it with several other strands to get people to visit the site.
A website is not just attractive images and well chosen text. Its design should be such that it helps grow your business and improve your customers experience. What does actually this mean?
It means that the site sends the correct marketing message, gets the desired response from the person who visits your site. Is the desired response an e-mail, a click to another link, a purchase, or a phone call? Maybe you only want to share information. Can this information be easily found? We will work out a detailed plan for your site that helps this decision making process.
How do we do with this??
- Clear understanding and analysis of your requirements
- Repeated engagement with you to clarify your expectations
- Best in class documentation of these requirements
- Design and review of the brief so that it is 100% clear what the end product will be.
- Innovative coding and design of the site to that all your design needs are met
- Use of innovative techniques to improve the User Experience
user experience
Your site will engage the customer and show them what they cam to the page to find whether this be information, product data sheets or to purchase a product. We develop the site so that the information they need is easy to find and they do not leave it in frustration because they cannot locate it.. /p>
logo design & branding
Your logo is critical, Your logo is seen on all your marketing materials. A powerful logo speaks for you, your product and your business. We will help you develop a logo that is not only part of your website but is alos part of all your marketing materials.
visual
The visuals that we use to represent your business are not the standard overused stock photos that litter the web. We develop hih impact visuals that match your company perfectly. We take custom photos and visit your business and look at your products to understand both the product and the end customer.
Accurate and clear visuals can give a stronger message than any text that you see in the market. Think of your favourite brands and you instinctively think of the color scheme and graphics that go with them.
video
Video is becoming standard as part of your branding message. YouTube is one of the most popular sites in the world and top brands have specific channels dedicated to their product. With the use of a simple video recorder you can add video to either your site or to a specifc YouTube channel. We can advise you on the best ways to approach this exploding marketing channel
stationary package
With your new website and logo you will need to revisit your stationary and business positioning. As part of our service we can update your brochures, stationary and business cards with your new logo, website address and marketing message. We can supply you with te following.
- Business cards with logo, e-mail and brand message
- New marketing leaflets in a high quality finish.
- Brochures with a similar marketing message as that presented on your website