Design Your Website
After you have arrange hosting and your domain name you then need to decide on a design for your website. This is where you need to work out what your budget is and what message you want your site to give. The sky is the limit here as to how much you want to spend but I always reccomend that you think carefully on how much you spend here as you should have an overall marketing budget and to be honest you should balance your spend over the site, logo, and how you make the site known through an Internet Marketing Plan.
There are many camps out there but my school of thought is to go simple and change later. Once you have worked out a design then here is where I think your greater focus needs to be in putting the best content and messaging in place for your customers.