Author Archive

Getting Online Quickly

Getting Online Quickly

It has never been easier get your business online. . The tools and methods to create a web presence are getting easier and easier to find and use. Of course, creating a great looking presence makes all the difference. But I always say, if... Read More

Branded Search

There are many reasons why a business needs a website. One reason that is often forgotten about is branded search. We have all done it. We think of a company that we are familiar with or know of and we say “Google them there”.... Read More

No Time

We delivered this website last week.  From contact to delivery it took three weeks.  Here is what the client did to move it along. We had one voice phone call.  She sent me a Word document with information on the project (very interesting business) will... Read More

Brand Search and Cost

You may not think you are a brand but you are.  Which is why a simple one page website can potentially get you business. How many times do you say something like “I know there is a hairdresser/mechanic/insert business nearby and he or she... Read More

Anatomy of A Perfect Landing Page

Anatomy of A Perfect Landing Page

In my opinion, every page on your website should be built with a landing page mentality.  By this I mean you should be encouraging people to take some action when they arrive on your page.  The actions you want them to take can vary of course.  Leaving... Read More

The Power of One and Conversions

The Power of One and Conversions

All website owners want customers or sales or clicks when people visit their websites.  Strategic inbound marketing, paid search (Google Ads) and SEO helps this happen but all too often we forget about what happens when visitors actually arrive to our websites.  All too... Read More

Small Business Marketing

Small Business Marketing

Apple has a lot to answer for.  Whether you love them or hate them their phones and ease of use increased the number of people using the Internet.  Sure we all accessed the Internet but the easy interface of the iPhone meant that people who... Read More