Author Archive

Elementor Workflow

I used to be a Visual Composer/ WP Bakery fan but in the past 3-4 months have been using Elementor and now find it absolutely amazing.  Here is the workflow that I follow to help me create at least the bare bones of a site... Read More

Getting Online Quickly

Getting Online Quickly

It has never been easier get your business online. . The tools and methods to create a web presence are getting easier and easier to find and use. Of course, creating a great looking presence makes all the difference. But I always say, if... Read More

Branded Search

There are many reasons why a business needs a website. One reason that is often forgotten about is branded search. We have all done it. We think of a company that we are familiar with or know of and we say “Google them there”.... Read More

Brand Search and Cost

You may not think you are a brand but you are.  Which is why a simple one page website can potentially get you business. How many times do you say something like “I know there is a hairdresser/mechanic/insert business nearby and he or she... Read More

Anatomy of A Perfect Landing Page

Anatomy of A Perfect Landing Page

In my opinion, every page on your website should be built with a landing page mentality.  By this I mean you should be encouraging people to take some action when they arrive on your page.  The actions you want them to take can vary of course.  Leaving... Read More

The Power of One and Conversions

The Power of One and Conversions

All website owners want customers or sales or clicks when people visit their websites.  Strategic inbound marketing, paid search (Google Ads) and SEO helps this happen but all too often we forget about what happens when visitors actually arrive to our websites.  All too... Read More

Experts and Knowing It All

Experts and Knowing It All

One of the things I try and avoid with clients and website potential clients is using language that they don’t understand.  It’s easy to sound like a know all expert.  But most people just check out when they start hearing that sort of language. In... Read More