Online Marketing

Brand Search and Cost

You may not think you are a brand but you are.  Which is why a simple one page website can potentially get you business. How many times do you say something like “I know there is a hairdresser/mechanic/insert business nearby and he or she... Read More

Anatomy of A Perfect Landing Page

Anatomy of A Perfect Landing Page

In my opinion, every page on your website should be built with a landing page mentality.  By this I mean you should be encouraging people to take some action when they arrive on your page.  The actions you want them to take can vary of course.  Leaving... Read More

Small Business Marketing

Small Business Marketing

Apple has a lot to answer for.  Whether you love them or hate them their phones and ease of use increased the number of people using the Internet.  Sure we all accessed the Internet but the easy interface of the iPhone meant that people who... Read More

Experts and Knowing It All

Experts and Knowing It All

One of the things I try and avoid with clients and website potential clients is using language that they don’t understand.  It’s easy to sound like a know all expert.  But most people just check out when they start hearing that sort of language. In... Read More

Social Media and You – Yes You

I could fill my office with hundreds of social media marketing guides, my compilation of blog posts I have read on the topic, numerous how-to guides that I found online, or I could also spend the whole day downloading them to my computer until... Read More