The Path To Success Online

SEO and Marketing

You get a new website. Delighted. 5 pages, 10 pages, 15 pages.  eCommerce maybe.  It looks great.  The logo is amazing.  The layout is exactly what you wanted. You sit back and wait for that first contact call or email. And you wait. And you wait. Nothing happens. This is not surprising.  It is very unusual […]

Getting Online Quickly

It has never been easier get your business online. . The tools and methods to create a web presence are getting easier and easier to find and use. Of course, creating a great looking presence makes all the difference. But I always say, if you are not quite ready for a design, then get something […]

Branded Search

There are many reasons why a business needs a website. One reason that is often forgotten about is branded search. We have all done it. We think of a company that we are familiar with or know of and we say “Google them there”. This is branded search. Let’s say your company name is “Joe’s […]

The Power of One and Conversions

SEO and Conversions

All website owners want customers or sales or clicks when people visit their websites.  Strategic inbound marketing, paid search (Google Ads) and SEO helps this happen but all too often we forget about what happens when visitors actually arrive to our websites.  All too often they don’t  stay too long after all our efforts to get […]

Are Websites Worth The Effort?

This is the first in a series of articles for people who have a new website or are in the process of getting one created and are wondering how they should use the website and what they need to do to actually get some business. The content here is from my years of personal experience […]

Don’t Crowd Your Website Navigation

One of the things that new website owners focus on a lot is the top of page navigation (or tabs) on a website. Instinctively they want to squeeze as many links into this space as possible. This is usually a mistake. The reason boils down to how visit website more and more. They arrive on […]

Questions to Ask Before Starting A Website Redesign

Website Redesign Tips

A lot of our work comes from people who already have a website and want a web redesign.  It may not always be a good idea to spend money on though.  Here is whay. Why Do You Want A Web Redesign? Making your existing website “look better” is too vague a goal. Taking time to […]

Networking Tips from Cork Business Women

Networking Tips for Women

Like it or hate it networking is part of business today. I perhaps wrongly think that it is harder for women to break into networking. To test this I reached out to some successful business women in Cork and asked them for their tips on networking. They were amazing and came back with a real […]