Online stores for Irish businesses.

We build online stores on Shopify, WooCommerce and Magento, and we will tell you honestly which one suits what you are selling rather than pushing whichever we prefer. Payments, shipping, VAT and stock are all set up properly before you go live, so the first order does not turn into a support call.

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    Tackle Direct Ireland online store
    Coppinger Uniform Specialists online store
    Celtic Flame online store
    Shopify & WooCommerce◆Checkouts that don't make customers think◆Product pages laid out to sell◆Built for phones first◆You run the back end yourself◆Marketing advice after launch◆Est. 2006 · Cork, Ireland◆Fixed quotes, no surprises◆ Shopify & WooCommerce◆Checkouts that don't make customers think◆Product pages laid out to sell◆Built for phones first◆You run the back end yourself◆Marketing advice after launch◆Est. 2006 · Cork, Ireland◆Fixed quotes, no surprises◆
    01 / Platforms

    Shopify or WooCommerce

    Nearly every shop we build runs on one of two platforms. Both are good. They are good at different things, and picking the wrong one costs you money later, so it is worth five minutes of reading before you commit.

    Shopify

    Shopify is hosted, which means the platform looks after the servers, the security patches and the payment compliance. You pay a monthly fee and you stop thinking about it. The checkout is the best in the business and it converts well without any tuning from us. Apps cover most of what a growing shop needs.

    It suits you if you sell a defined range of physical products, you want to be live quickly, and you would rather pay a monthly fee than manage anything technical.

    The trade-off: you rent rather than own, and app subscriptions add up as the shop grows.

    WooCommerce

    WooCommerce runs on WordPress, on hosting you control. There is no platform fee and no transaction cut beyond what your payment provider charges. Because it is WordPress, the shop and the content live in one place, which matters if you rely on search traffic, guides or a blog to bring people in.

    It suits you if you have unusual products, complex or trade pricing, or you want the shop to sit inside a larger content site.

    The trade-off: hosting, backups and updates are real jobs, which is exactly what a maintenance plan is for.

    We build on both and we have no favourite. On the first call we will tell you which one fits your business, including the times when the cheaper answer is the right one.

    02 / Scope

    Online Shop Features

    An online shop is not a website with a basket bolted onto it. This is the work that goes into every shop we hand over.

    Product structure and catalogue

    Before anything gets designed we map your catalogue: categories, variants, sizes, bundles and stock rules. Get this wrong and you spend the next three years fighting your own admin screen. We import your products for you, whether they arrive as a spreadsheet, a CSV or an existing shop.

    Product pages that answer questions

    Most abandoned baskets come from an unanswered question. Sizing, materials, delivery times, returns, what happens if it does not fit. We design product pages that put those answers where the buying decision happens, not on a policy page nobody opens.

    Checkout, payments and delivery

    Card payments through Stripe or Shopify Payments, Apple Pay and Google Pay, and PayPal where your customers expect it. Delivery rules set up properly for Ireland, Northern Ireland, the UK and the EU, with the VAT handling that goes with each of them.

    Speed and mobile

    Most of your traffic is a phone on mobile data. We build light pages, compress imagery properly and test on real devices, because a slow shop loses the sale before anyone has seen the product.

    Search and being found

    Category and product pages built to rank, clean URLs, and structured data so Google can show your price and stock right there in the results. If you want to compete on search rather than pay for every visit, we will map out the content to get you there.

    Training and handover

    You get a walkthrough recorded for your own staff, covering adding products, changing prices, running a sale and processing orders. You should never have to ring an agency to change a price.

    03 / Working together

    We keep shops running, not just launch them

    We opened in 2006, and a good number of the shops we built in those early years are still with us. That is the part of the job that never quite fits on a portfolio page.

    A shop is not finished on launch day. Products change, suppliers change, a payment provider changes its rules, and Google changes what it wants from a product page. Someone has to keep up with all of it.

    There is no account manager layer here. The person who designs your shop is the person who answers the phone two years later when a product feed breaks on a Friday afternoon. That is the whole reason clients stay.

    2006

    Building online shops since

    20 yrs

    Of Irish and international ecommerce

    2

    Platforms we build on properly

    Cork

    Based here, working nationwide

    04 / After launch

    Getting sales, not just visits

    A new shop with no plan behind it is a shop with no orders. These are the things that reliably move the numbers, roughly in the order we would tackle them.

    01

    Google Shopping and product feeds

    Your products can appear in Google Shopping with a price and an image before anyone clicks a single link. We set up the feed, keep it clean, and fix the errors Google raises, which is most of the actual work.

    02

    Email that is not spam

    An abandoned basket reminder, a welcome note after a first order, and an alert when something is back in stock. Three automations, set up once, will out-earn most small ad budgets.

    03

    Reviews and proof

    Real reviews on product pages lift conversion more than a redesign will. We set up collection so it happens automatically a few days after delivery, rather than whenever you remember to ask.

    04

    Content that brings people in

    Guides, comparisons and buying advice reach people months before they are ready to buy. It is slower than advertising, and it does not stop working the day you stop paying.

    05

    Watching the right three numbers

    Conversion rate, average order value, and the pages people leave from. Checked once a month, those three will tell you what to fix next without any guesswork.

    05 / Cost

    What an online shop costs

    Every quote is written against a scope, so treat this as a guide rather than a price list. What moves the number is almost never the design. It is the catalogue and the rules around it.

    A straightforward shop

    from [€900]

    Shopify or a clean WooCommerce build. A tidy catalogue, standard variants, card payments and normal delivery zones. Live in weeks rather than months, and you run it yourself from day one.

    A shop with moving parts

    from [€3,000]

    Larger catalogues, trade and retail pricing side by side, bundles or subscriptions, stock syncing with the system you already use, and a migration from an existing shop with the redirects done properly.

    Built to your own rules

    quoted per project

    Product configurators, quote requests instead of a basket, customer specific pricing, or an integration with accounting or warehouse software. This is where we spend most time scoping before quoting.

    What changes the price

    Number of products and how clean the data is. Whether you need a migration from an existing shop. How many payment and delivery scenarios you sell into. Whether photography and product copy exist already. Whether anything needs to talk to software you are already running.

    You get a written scope, a fixed quote against that scope, and an honest answer if the budget and the work do not line up.

    06 / Questions

    Questions we get asked before starting

    How long does an online shop take?

    Six to ten weeks for most builds, counted from the day we have your content and product data. The product data is usually what decides it. A shop with forty products moves a lot faster than one with four thousand.

    Can you move my existing shop without losing my Google rankings?

    Yes, and it is a specific piece of work rather than an afterthought. Every old URL gets redirected to its match on the new shop, and we watch the rankings closely for a few weeks after launch in case anything needs correcting.

    Do I have to write all the product descriptions?

    No. If you already have them, we will use them. If you do not, we will build a template with you, write the first batch together, and show your team how to keep going without it becoming a full time job.

    Will I be able to update it myself?

    Yes. Adding a product, changing a price and running a sale are all things you should be doing without ringing us. We record a walkthrough for your staff so new people can pick it up later.

    What about VAT and selling into the UK or the EU?

    We set the shop up for the rules that apply to where you actually sell, including post-Brexit UK and the EU OSS scheme. We are not accountants, so we build the system correctly and your accountant confirms the rates.

    Do you do the product photography?

    Not in house, but we will tell you exactly which shots you need and how many, and put you in touch with photographers we have worked with around Cork.

    What happens after launch?

    A maintenance plan covers updates, backups, security and small changes as you need them. Marketing and SEO work is separate, and entirely optional. Plenty of clients take one and not the other.

    Can you work alongside my current developer or marketing person?

    Yes, this comes up often and it is usually fine. We agree who owns what before anything starts, so nobody is standing on anyone else’s toes halfway through.

    Let's talk

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